The Blog

Science, research & strategy
behind our apps.

We build software on top of real research. These are the deep dives: the physiology behind CalmTide and SolGlow, and the trading ideas you can practise in Hedge Fund CEO.

SolGlow · Vitamin D

How Much Sun Do You Actually Need for Vitamin D?

"15 minutes a day" is close to useless — the real answer changes 10× with your skin type, latitude, season, and time of day. Here's what actually determines it.

CalmTide · Cortisol science

The Science Behind CalmTide: How Apple Watch Data Can Estimate Your Cortisol Load

HRV, deep sleep, training zones and the HPA axis — why the metrics on your wrist track chronic stress, and how CalmTide turns them into one number.

SolGlow · Vitamin D science

How SolGlow Estimates Vitamin D From Sunlight — UV, Skin Type, and Time in Daylight

Why a supplement number on a bottle tells you less than the sun does — and the physiology SolGlow uses to estimate what your skin actually made today.

Hedge Fund CEO · Strategy

7 Stock-Trading Strategies You Can Practise Risk-Free in Hedge Fund CEO

From dollar-cost averaging to covered calls — classic strategies explained, and how to rehearse each one with virtual money before risking real capital.